The Teacher for the Online Creative Copywriting course will teach the students the basics of creating necessary digital content for Social Media recourses in a stirring and informative manner. In general, copywriters are responsible for a company's social marketing through compelling copy for its websites, blogs and ads. Their main role is to inform and engage the company's target audience through digital content.
Our ideal candidate should have a native level of English, experience creating online content for various channels: for example, cases when it was necessary to write, edit and publish engaging posts for social networks, including Facebook, TikTok and Instagram.
Through this online course, our tutor can help students to know how to:
⦁ Create textual content for any product, company or personal brand.
⦁ Create graphic, photo or video content.
⦁ Compose selling messages for each audience segment.
⦁ Build a brand or personal community using social mechanics.
⦁ Shoot video clips according to designed scripts using a smartphone.
⦁ Work with Photoshop and Canva tools.
⦁ Track and report on social media insights (traffic, engagement, shares, conversion rates).